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Digital Marketing Suite

Learn how to develop an Internet marketing plan, use popular social media platforms, and achieve higher positions with major search engines. Marketing Your Business on the Internet: Find out how to market your business on the Internet, even if you have little or no money to spend! In this practical, hands-on course, you’ll discover proven methods that will help you establish an Internet presence and build an online brand identity. You’ll learn how search engine optimization (SEO) works and how to track your site’s performance using Web analytics. You’ll understand how to use online advertising, email marketing, and social media (including blogs) to drive business to your Web site. Finally, you’ll learn how to keep your visitors coming back again and again! Throughout the course, you’ll learn to think strategically about marketing your website, products, and services using Internet technologies. Using Social Media in Business: One of the biggest challenges for most business owners is to find a continuous supply of new customers. Over the past decade, some have differentiated themselves by leveraging the Internet and social media to do just that. Whether you consider yourself a social media novice or a seasoned veteran, this course will give you a solid foundation and thorough understanding of what social media is and how you can use it to grow your business. As you progress through the course, you’ll master a simple process for making social media work for you. You’ll learn about the five most popular social media platforms—Facebook, Twitter, LinkedIn, Pinterest, and Google+—and study secrets for using them and other social media platforms to promote your business. Achieving Top Search Engine Positions: The vast majority of Web traffic comes from search engines. That means the most important thing you can do to increase your website’s traffic is to improve its search engine ranking. To do that, you have to understand both the art and science of search engine optimization (SEO). By the end of the course, you’ll have mastered proven, step-by-step SEO strategies that you can implement right away. Register at Ìý

Creating a Successful Business Plan

Turn your business ideas into a solid plan for financing and long-term success. Committing your idea to paper in the form of a business plan not only increases your chances of obtaining financing, but also in keeping your business strategically focused. With the support of your instructor and a network of like-minded students, you’ll work through all of the major components of writing a business plan and emerge with your first draft in hand. And most importantly, you will have completed the first–and most difficult–step on the path to small business success. Register at

A to Z Grant Writing

Learn how to research and develop relationships with potential funding sources, organize grant writing campaigns, and prepare proposals.ÌýA to Z Grant WritingÌýis an invigorating and informative course that will equip you with the skills and tools you need to enter the exciting field of grant writing!Ìý You’ll learn how to raise needed funds by discovering how and where to look for potential funders who are a good match for your organization.Ìý You’ll also learn how to network and develop true partnerships with a variety of funders, how to organize a successful grant writing campaign, and how to put together a complete proposal package.ÌýThis course speaks mainly to nonprofit organizations, schools, religious institutions, and municipalities seeking grants from foundation, corporate, government, and individual donors.Ìý It’s also an excellent primer for individuals wishing to become grant writing consultants or community grant writing volunteers.ÌýMany of this course’s elements also easily translate to the for-profit field and to individual artists, and material specifically designed for businesses and individuals is included.Ìý No matter who you are or what level of experience you have, you’ll find the A to Z of writing and submitting successful proposals here! Register at

Human Resource Management Suite

These courses are designed to help people without experience in human resources to understand this very vital link in the organizational chain. It will prepare both managers and business owners to handle basic human resource functions in a way that will ensure the best possible result. You will also learn tactics to build successful employment brand, the importance of a strong onboarding program and the effect it can have on employee retention. We will also discuss how continuous learning and targeted feedback can help engage employees. Finally, we’ll discuss how to make your company a high-performance organization, the benefits such as profits, and survival as well as being an employer of choice. Register at

Mastery of Business Fundamentals

Acquire practical experience in strategic planning, management, and finance without enrolling in an MBA program. Are you interested in acquiring practical business experience in strategic planning, management, and finance without enrolling in an MBA program? This course is for you! You’ll understand the significance of strategic planning and discover how external and internal environmental factors affect an organization. You’ll learn about various organizational structures and determine how to use leadership, motivation, and control for maximum impact. You’ll understand how successful organizations use performance measurements to stay on track. You’ll also master the fundamentals of accounting and increase your knowledge about key financial terms, cash flow management, financial statement